How Not to Run a Crowdfunding Campaign | Main Street America

Crowdfunding — the new frontier of fundraising! But it’s not without risks. Kristi Trevarrow shares the obstacles of navigating the crowdfunding universe as Rochester, Michigan, sought to raise money for its huge holiday event, The Big, Bright Light Show. Read about the success of the campaign and the important lessons they learned from the experience.

Published in Main Street Now Journal.

Crowds attending the SC Pecan Fest in Downtown Florence, SC

Florence, SC © True Light Photographt