Search Library | Main Street America
Three Main Street America Staff members standing in front of a mural in Marion, Iowa.

Marion, Iowa © Tasha Sams

About

We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.

Overview Who We Are How We Work Partner Collaborations Our Supporters Our Team Job Opportunities Contact Us
Two community members in Emporia Kansas pose with a sign saying "I'm a Main Streeter"

Emporia, Kansas © Emporia Main Street

Our Network

Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.

Overview Coordinating Programs Main Street Communities Collective Impact Awards & Recognition Community Evaluation Framework Join the Movement
Dionne Baux and MSA partner working in Bronzeville, Chicago.

Chicago, Illinois © Main Street America

Resources

Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!

Overview Knowledge Hub Field Services Government Relations Main Street Now Conference Main Street America Institute Funding Opportunities Small Business Support Allied Member Services The Point Main Street Insurance Members Area
People riding e-scooters in Waterloo, Iowa

Waterloo, Iowa © Main Street Waterloo

The Latest

Your one-stop-shop for all the latest stories, news, events, and opportunities – including grants and funding programs – across Main Street.

Overview News & Stories Events & Opportunities Subscribe
Woman and girl at a festival booth in Kendall Whittier, Tulsa, Oklahoma.

Kendall Whittier — Tulsa, Oklahoma © Kendall Whittier Main Street

Get Involved

Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.

Overview Join Us Renew Your Membership Donate Partner With Us Job Opportunities
Three Main Street America Staff members standing in front of a mural in Marion, Iowa.

Marion, Iowa © Tasha Sams

About

We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.

Overview Who We Are How We Work Partner Collaborations Our Supporters Our Team Job Opportunities Contact Us
Two community members in Emporia Kansas pose with a sign saying "I'm a Main Streeter"

Emporia, Kansas © Emporia Main Street

Our Network

Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.

Overview Coordinating Programs Main Street Communities Collective Impact Awards & Recognition Community Evaluation Framework Join the Movement
Dionne Baux and MSA partner working in Bronzeville, Chicago.

Chicago, Illinois © Main Street America

Resources

Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!

Overview Knowledge Hub Field Services Government Relations Main Street Now Conference Main Street America Institute Funding Opportunities Small Business Support Allied Member Services The Point Main Street Insurance Members Area
People riding e-scooters in Waterloo, Iowa

Waterloo, Iowa © Main Street Waterloo

The Latest

Your one-stop-shop for all the latest stories, news, events, and opportunities – including grants and funding programs – across Main Street.

Overview News & Stories Events & Opportunities Subscribe
Woman and girl at a festival booth in Kendall Whittier, Tulsa, Oklahoma.

Kendall Whittier — Tulsa, Oklahoma © Kendall Whittier Main Street

Get Involved

Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.

Overview Join Us Renew Your Membership Donate Partner With Us Job Opportunities

Communications Procedures

These sample Communication Standard Operating Procedures from Heart of Biddeford provide an example of the communication policies that Main Streets should consider formalizing, including brand guidelines, DEI best practices, website, email marketing, social media, and more.

  • Equitable and Inclusive Community Development
  • Marketing, Communications, and Events
February 26, 2024
Ariel view of downtown Biddeford with historic brick buildings

Biddeford, ME © McKenney Photography

Sample Document

Inclusive Community Engagement Workbook

This workbook from Colorado Main Street walks you through the steps needed to build a more inclusive engagement process, including reviewing best practices, defining your goals, discovering new audiences, and exploring new strategies.

  • Equitable and Inclusive Community Development
February 15, 2024
Dancers performing at the Dia de los Muertos celebration.

Denison, Texas © Discover Denison

Publication

2024 Predictions for Main Street Businesses

In our first episode of the season, you’ll hear from host Matt Wagner about his predictions for the small business landscape in 2024.

  • Small Business & Entrepreneurship
January 31, 2024
Photo of Chief Program Officer Matt Wagner in front of a podcast microphone and laptop.
Podcast

Building Your Digital Footprint

Learn how customers can find accurate, updated information about your local business online.

  • Small Business & Entrepreneurship
August 26, 2024
Man wearing backward cap, mask, and flannel shirt sits at a desk in front of a computer. In front of the image, words read, "Building Your Digital Footprint."
Digital Tool

Make Better Business Decisions with Analytics

Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions.

  • Small Business & Entrepreneurship
January 3, 2025
Woman sitting cross-legged on desk looking at laptop.
Digital Tool

Basics for Branding Your Business

This webinar will guide you through the basics of branding for your small business. Learn how to define your brand, build awareness, and maintain consistency across all touch-points.

  • Small Business & Entrepreneurship
January 3, 2025
Woman's hands sort through paint sample cards on a desk.
Digital Tool

Communicate with Calendar and Gmail

This workshop covers how to use Google Calendar and Gmail to share important dates, reminders, and events with others.

  • Small Business & Entrepreneurship
December 18, 2024
Woman with black hair wearing apron and leaning on work bench covered with floral arrangement supplies looks at ipad.
Digital Tool