Media Communications for Advocacy Campaigns
How non-profits can use media, public relations, and communications outreach to achieve policy goals.
22 results found.
Using Social Media to Tell Your Downtown’s Story
Watch this webinar to learn the power of digital marketing and online promotions to drive excitement and engagement on social media.
Special Event Policy
An example of the policies that communities can use to guide their downtown carnivals, block parties, festivals, and other special events. Published by the city of Batavia, Illinois.
Going Beyond Events
Marketing your downtown with targeted, year-round engagement and outreach efforts. Published in Main Street Now Journal.
Wayland, MI
Creating a Culinary Culture
Learn how Bridgeton, N.J., has drawn on its long history as a food hub to create a culinary district and attract food tourism. Published in Main Street Now Journal.
Measuring the Economic Impact of Special Events
Two Mississippi Main Street communities explain how they collected data on the small business impact of downtown events.
The Arkansas DeltaMade Program
Learn how a regional branding initiative, Arkansas DeltaMade, uncovered hidden entrepreneurial assets and fostered the creation of new businesses built around the distinctive character of the Arkansas Delta.
Siloam Springs, AR © Brandonrush
Cash Mobs
First there were “flash mobs.” Now there are cash mobs, the shop-local equivalent. At these events, 'mobs' of people visit a small business with the commitment to spend at least $20 each. Published in Main Street Now magazine. Written by Andrea L. Dono.
Arts and Entertainment Districts
Explore benefits of and strategies for creating a vibrant arts and entertainment district in your downtown or neighborhood. Published in Main Street Now Journal.
Establishing a District Niche
Learn how focusing on the unique features of your community can make a Main Street district memorable to shoppers and visitors. Published in Main Street Now Journal.
