David West, Main Street South Australia
Join host Matt Wagner as he welcomes David West, director of Premier Retail Marketing and based in Adelaide, South Australia.
Today, Natchitoches is an exquisite historic gem with an abundance of cultural opportunities, a vibrant economy, and stunning historic architecture. Yet, there was a time not too long ago when the future of Natchitoches seemed uncertain. In the 1970s, Natchitoches’ century-old buildings were deteriorating, there was a vacancy rate of 60 percent, and many commercial enterprises had moved out and relocated. Two things turned the future around: Main Street and Hollywood. Thanks to the Main Street program that started in 1983 and the filming of Steel Magnolias in 1988 that drew world-wide attention to the community, Natchitoches is now a magnet for tourism and investment.
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