Data-Led Placemaking
Learn how to use geo-fencing, QR codes, and data to strategically plan, implement, and measure placemaking.
Orlando, Florida © Mills 50 Main Street
Featured Resource
Explore Framework
Community Engagement
Community Engagement for Main Street Transformation provides a practical framework for understanding how to launch or strengthen your community engagement efforts, and includes actionable tools to put to use in your own community.
Goldsboro, North Carolina © Julie Metz
Browse Resources
How to Measure Your Downtown’s Impact
In this webinar, you will learn how to measure and increase your downtown’s Return on Emotion ROE©, providing you with a new tool to increase the importance of people and community in your work.
Market Strategy Work Plan Dashboard
This planning tool will help you successfully implement your transformation strategy.
Annual Report Hand-Outs
These sample annual reports show how you can condense key impact stats into a single page to use for marketing and outreach. Published by Lawrenceburg Main Street and Indiana Main Street.
Community Transformation Strategies Workbook
This workbook has everything you need to guide you from start to finish through the entire strategic planning process. Published by Georgia Main Street.
Toccoa, GA © Steph Maley, Steph’s Photography
A Guide to Hosting a Community Visioning Session
Learn how to engage local stakeholders to develop a vision and strategic plan for your downtown. Published by Georgia Main Street.
Brunswick, GA © Tamara Gibson Photography
Volunteer Engagement Toolkit
A collection of resources and worksheets to help you improve your nonprofit volunteer program.
Using Market Data to Tell Your Main Street Story
Watch this webinar to learn how market data and local research can make the case among board members, businesses, elected officials, and the general public.
Get Hyped: Turn District Cheerleaders into Social Influencers
Watch this webinar to learn how social influencers can drive engagement and build excitement for your downtown promotions and programs.
Community Visioning in a Nutshell
This nutshell guide will guide you through this process, and provide recommendations for templates and further recommended resources that will support you in developing your own materials.
Work Plan Template
This template provides everything you need to create a comprehensive workplan for your next non-profit project.
Annual Work Plan
Use this worksheet to plan each of your activities for a given year and map out the ways they relate to income, expenses, personnel, and more. Published by Indiana Main Street.
Featured Resource
Explore Publication
Establish Your Vision
This publication from Georgia Main Street will guide you through the process of hosting a community visioning session.
Brunswick, Georgia © Tamara Gibson Photography
Latest News & Stories
Main Spotlight: Eight Graphics that Explain Main Street Leadership in 2025
Explore the results of our 2025 Director's Survey!
Main Street Disaster Resilience: How to Recover from Natural Disasters
Learn how to leverage the Main Street Approach during natural disaster recovery.
Main Street Disaster Resilience: Three Steps to Get Prepared
Learn how to apply your skills with stakeholder communication, fundraising, and volunteer coordination to your disaster response plan.
Main Street Disaster Resilience: Planning for the Next Disaster in Three Steps
Three steps you can take to launch the planning process and start preparing your community for natural disasters.
Community Spotlight: Main Street Enterprise Makes the Case for Volunteer Investment
Learn how Main Street Enterprise brought their volunteers to the 2024 Main Street Now Conference.
Main Spotlight: Investing in the Future of Main Street
Iris Peters at Pennsylvania Downtown Center shares how a high school internship inspired her career in the Main Street Movement.
Washing the Sidewalks as Community Care in Delaware, Ohio
Erin Barnes spoke to Frances Jo Hamilton at Heritage Ohio about the importance of stepping up for our communities.
Main Spotlight: 7 Steps to Leverage Your Board for Effective Transformation Strategy Implementation
Learn how to create buy-in, build support, and manage your work plan for successful transformation strategy implementation.
Community Spotlight: Inspiring Mini Main Streeters in Emporia, Kansas
Emporia Main Street is building the next generation of Main Street leaders with their Mini Main Streeter program, which provides opportunities for local youth to get involved in their downtown.
Main Spotlight: Building Partnerships for Main Street Success
Learn how Main Street America's work with the DOT's Thriving Communities Program is supporting transformative efforts with community partners like the Shoalwater Bay Indian Tribe.
Main Spotlight: The Art of Market Analysis (Part Three)
Using a case study from Altavista, Virginia, Matt Wagner, Ph.D., explains how to implement your chosen market strategies.
Main Spotlight: The Art of Market Analysis (Part Two)
In part two of this series, Matt Wagner uses the case study of Galax, Virginia, to explore how data and context can be used to understand your market.
