Data-Led Placemaking
Learn how to use geo-fencing, QR codes, and data to strategically plan, implement, and measure placemaking.
How we measure success lays the foundation for our work, advocacy, and investment in downtown and Main Street communities. We often utilize measurements to prove we have created a return on investment, but these measurements can lack the human connection to our work and can place a hierarchy of decision-making that excludes community. In this webinar, you will learn how to measure and increase your downtown’s Return on Emotion ROE©, providing you with a new tool to increase the importance of people and community in your work.
Speaker: Molly Alexander, Imagine the Possibilities (ITP) Consulting
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