Data-Led Placemaking
Learn how to use geo-fencing, QR codes, and data to strategically plan, implement, and measure placemaking.
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How we measure success lays the foundation for our work, advocacy, and investment in downtown and Main Street communities. We often utilize measurements to prove we have created a return on investment, but these measurements can lack the human connection to our work and can place a hierarchy of decision-making that excludes community. In this webinar, you will learn how to measure and increase your downtown’s Return on Emotion ROE©, providing you with a new tool to increase the importance of people and community in your work.
Speaker: Molly Alexander, Imagine the Possibilities (ITP) Consulting
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