Main Spotlight: The Art of Market Analysis (Part One)
Matt Wagner, Ph.D., breaks down how context and outreach can help you build a stronger market analysis.
Join our mailing list to receive the latest Main Street America stories, news, events, and opportunities directly in your inbox.
Connect with usMarion, Iowa © Tasha Sams
We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.
Emporia, Kansas © Emporia Main Street
Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.
Chicago, Illinois © Main Street America
Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!
Waterloo, Iowa © Main Street Waterloo
Your one-stop-shop for all the latest stories, news, events, and opportunities – including grants and funding programs – across Main Street.
Kendall Whittier — Tulsa, Oklahoma © Kendall Whittier Main Street
Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.
Implementation planning is key to the success of your transformation strategy. The work plan dashboard acts as both an internal and external communication tool to keep people focused, looped in, and on-task. Internally, your organization can use the dashboard in board meetings and/or committee meetings to discuss progress, set-backs, etc. Externally, it’s a great way to easily show funders, public officials, volunteers, and others a holistic and collective view of the work happening within your district.
This resource was originally published in the Art of Market Analysis series.
Matt Wagner, Ph.D., breaks down how context and outreach can help you build a stronger market analysis.
In part two of this series, Matt Wagner uses the case study of Galax, Virginia, to explore how data and context can be used to understand your market.
Using a case study from Altavista, Virginia, Matt Wagner, Ph.D., explains how to implement your chosen market strategies.