Watch Now: Summer School Webinar Series | Main Street America
Recordings of the Summer School Webinar Series are now available. Background image courtesy of: mark manne photography.

Recordings Now Available: Summer School Webinar Series

The recordings of our Summer School Webinar Series are now available in our Resource Center! Click the links below to watch the encore presentations of some of the most popular sessions from Main Street Now 2023, exploring topics related to cultivating community cheerleaders, development strategies, and using market data.

Series Details

Get Hyped: Turn District Cheerleaders into Social Influencers 
Description: Every Main Street district has its own set of community advocates who are ready and willing to promote the district’s offerings and amenities -they just need an opportunity and some direction. This session explores how Main Street Macon capitalized on citizens’ enthusiasm around downtown Macon, GA and created an ambassador and social media influencer program to hype up downtown, known as the Downtown Macon Hype Team. Session attendees will learn how to recruit and mobilize a diverse team of community cheerleaders and leave with a scalable toolkit of resources to start their own Hype Team. Get hyped!  

Speakers: Emily Hopkins - Director of Place/Main Street Macon Manager, NewTown Macon; Scott Mitchell - Owner, The Bohemian Den 

Watch here >  

The Future Is Now: Main Street Development Strategies
Description: Many Main Street programs struggle to fill vacant commercial spaces with quality businesses that enhance the region. To generate growth in your district, learn how leading Main Street programs utilize advanced tools like incubation spaces, fabrication labs, entrepreneurial training classes, adult pitch funding activities, investment groups, and alternative finance enhancements. This session will also discuss the development, funding, and outcomes of newer downtown growth strategies. 

Speakers: Casey Woods - Executive Director, Emporia Main Street  

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Using Market Data to Tell Your Main Street Story 
Description: We all have market data related to our Main Street districts but what do we do with all those numbers? This session will help you create ways to share all that great data with your stakeholders - board members, businesses, elected officials, and the general public. We'll share tips for collecting the data and templates that can help you share the data in an informative and professional way. 

Speaker: Robin Bostrom - Business Specialist, Main Street Iowa 

Watch here >

Please note: The Main Street Resource Center is a member benefit of Main Street America. Login to your member account is required to access the full library of resources. 

Have questions? Email info@mainstreet.org.